OUR BRANDS

Under the Power Products Group, Briggs & Stratton manufactures products under the Ferris, Snapper PRO, Simplicity, Snapper, Murray, Victa and Canadiana brands.


The Simplicity® brand offers premium lawn and garden equipment known for providing the best cut in the industry. A complete line of lawn & garden tractors and residential zero-turn mowers, Simplicity is sold and supported exclusively through independent, authorized outdoor power equipment dealers.

European product line-up:
Walk-Behind Mowers
Riding Mowers / Tractors
Zero Turn Mowers
Snow Throwers

Snapper® introduced the industry's first rotary self-propelled walk-behind mower in 1951. Since then, Snapper has become one of the most respected brands in the outdoor power equipment industry.

European product line-up:
Walk-Behind Mowers
Riding Mowers / Tractors
Zero Turn Mowers
Snow Throwers

Reliable, affordably priced mowers for consumers looking for basic grass cutting equipment, Murray® offers consumers a no frills option. All Murray products feature reliable Briggs & Stratton engines.

European product line-up:
Walk-Behind Mowers
Riding Mowers / Tractors
Snow Throwers
Trimmers


Ferris® has been providing its customers with high quality products and solutions for more than 100 years. The first and only commercial mowing brand to offer suspension on its mower via a patented suspension system, Ferris® remains on the cutting edge by blending technology with innovative mowing designs.

European product line-up:
Walk-Behind Mowers
Zero Turn Mowers

For over 100 years, Briggs & Stratton has been producing some of the world's most reliable small engines right here in America. That same American ingenuity and quality extends to our generators and Pressure Washers. Our generators for home use come in sizes portable enough to utilize for any DIY project or large enough to supply permanent backup power for your entire home.

European product line-up:
Portable Generators
Standy Generators
Inverter Generators
Pressure Washers
Water Pumps

Briggs & Stratton snow blowers are born out of countless hours of testing and research. From engineering analysis to field testing, and dealer evaluation to consumer testing, Briggs & Stratton snow blowers have the performance and features customers depend on.

European product line-up:
Snow Blowers


Canadiana snow throwers are built to help you tackle even the harshest winter weather. Clearing snow has never been easier thanks to the features found on all Canadiana snowthrowers. Features like a Briggs & Stratton Snow Series™ engine, a sawtooth steel auger, Free Hand™ control and a multi-speed drive system assure you of being able to clear the worst snow conditions.

European product line-up:
Snow Throwers

For generations of Australians, Victa has been the country's top selling brand. Victa makes gardening chores easier by building trustworthy, reliable equipment with thoughtful, easy-to-use features people can count on to go the distance.

European product line-up:
Side/Rear Discharge Tractors