Briggs & Stratton Netherlands BV - Centre of Excellence

Looking to the future of increased dealer and distributor service standards, Briggs & Stratton opened a Centre of Excellence in Roermond, The Netherlands on January 1st 2009. The centre's main purpose is to service the training needs of their European, Middle East and African distributor network (EMEA) and their dealers for Yard and Power Products.

The Centre of Excellence has over 1.000 square metres of office space and showroom. Briggs & Stratton's Power Products Group staff are located in the upstairs offices and are complimented with a state of the art training room for up to 15 delegates. The building is equiped with the latest technology to train and educate distributor and dealer staff.

A large showroom enables the more practical side of product and technical training to be carried out on site.

Highlights of the Centre of Excellence are:

  • European Headquarters for Power Products team.
  • Complete product range displayed in the showroom including cut-away tractors and engines showing key features for advanced sales training.
  • Service Training facilities.
  • Demonstration areas for live drive and ride comparison.
  • Easy access to major travel routes; rail, air and road.
Showroom Centre of Excellence